Episode 14: How To Choose The Perfect Social Media Platform For Your Business Marketing
In this episode, Hannah and Nicole discuss a number of different social media platforms, such as Instagram, Pinterest, LinkedIn, YouTube and Twitter. They explore the benefits each platform provides and what they personally like for their own marketing needs.
Authentic Content Creation - The Intentional Solopreneur Podcast
You’ve heard that content creation is an important part of promoting your business online. But how do you create content that’s authentic, allows you to show your personality, and also connect with your ideal customer at the same time? And how can you do it in a way that works for your business and doesn’t wear you out? Listen as we join Agatha Brewer on The Intentional Solopreneur Podcast to share how we batch create and repurpose content in our business. We share best practices and tips for solopreneurs—the things we wished we knew when we were just getting started.
Episode 13: Why Entrepreneurs Should Use LinkedIn For Online Marketing with Erin Andersen
Do you want to expand your online marketing but you’re unsure which platform is right for you? LinkedIn is a great marketing tool for solopreneurs looking to expand their marketing strategy. In episode 13 Hannah and Nicole welcome Erin Anderson, a LinkedIn Marketing Strategist for small business owners to share her expertise.
Episode 12: Why Service Providers Should Start Their Online Marketing On Instagram
In episode 12 Hannah & Nicole explore how Instagram offers many different benefits to starting your online marketing strategy for your business.
Episode 11: Why You Should Be Using Social Media To Grow Your Business Online with Courtney Miller
In episode 11, Hannah and Nicole invite the amazing Courtney Miller of Miller Digital. Courtney is a Social Media and Content Marketing Coach who helps service-based business owners and creatives how to confidently manage their social media.
How to tie in your online marketing with in person networking!
Nicole and Hannah caught up with Chic Creative Community Co-Founders Courtney Miller and Amy Nicole Cohen at the recent Wine Women Wellbeing WILD 2022 Conference in Calgary.
Episode 10: What Branding Is And Why It's Important For Marketing Your Small Business
In episode 10 Hannah & Nicole continue the topic of branding and focus on its relationships with the visual elements of your brand and marketing.
Podcast Insights - Podcasting 101 With Rachael
We join Rachael Botfield to discuss our experiences as podcast hosts.
What To Do When There’s An Instagram Outage?
Remember when Instagram, Facebook Messenger and WhatsApp went down for several hours? It was a rough day for those who rely on these platforms to generate leads! Outages of varying degrees happen to different platforms all the time but it can have a huge impact on your marketing and business if you rely on just one platform.
Episode 09: Top Tips For Good Copywriting with Copywriting Expert Chantelle Davison
Have you read an email or website page and felt like the words were speaking right to you? That’s what we would refer to as copy that sells. In Episode 9 Hannah and Nicole welcome Chantelle Davison, of Choice Words by Chantelle. She is a Copywriter, Copy Writing Coach and Founder of VA Copy College.
What Course Creators Need To Have In Place Before Launching Their New Course
Do you have a brilliant idea for a course but not sure where to begin and how to get it out there? In this post, Nicole Hiller and I discuss what you need to know before launching your course.
Episode 08: Tips To Improve Your Copywriting Skills
In Episode 8 Nicole and Hannah emphasize the importance of understanding how to write effective copy to attract your ideal client.
Growing A Niche Audience With Social Media | Celebrating Neurodiversity Week
Hannah and Nicole met with Natalie Brooks of Dyslexia in Adults to discuss how Natalie grew her social media to 10k followers. During this short interview, Natalie shared with us the importance of taking chances and recommended that solopreneurs dive into their social media marketing without their worries about what people think about the quality of their content.
Episode 07: Why It's Important To Focus On Your Mindset When Growing Your Online Business with Jane Carter
In this BONUS episode Hannah and Nicole welcome Jane Carter from Jane Carter Coaching. Jane loves supporting entrepreneurs with the mindset blocks that hold people back from growing their businesses.
Hello Again: 10 Ways To Repurpose Your Content.
The bad news is only a small fraction of your audience will see your content when you post it. The good news is ONLY A SMALL FRACTION of your audience will see your content when you post it. This is really great, I promise. It means you can take that dynamite content you’ve worked so hard on and you can re-use, recycle and repurpose it!
What Are Lead Magnets and Why Do I Need Them?
When you’re in the marketing business, it’s very easy to get caught up in the jargon and forget that those new to this business may not know what these terms mean. When I started my own business, I had no idea what a “Lead Magnet” was and why I needed one. So I decided to break it down for you in this blog post.
Episode 06: Why It’s Important To Create Systems And Processes To Grow Your Business with Audrey Joy Kwan
Do you feel like your business has maxed out in growth and earning potential? In Episode 6 we met with Audrey Joy Kwan of AJK Consulting to talk about the importance of creating systems and processes within your business that will help you to take your business to the next level of growth and earning potential.
Episode 05: How To Package Your Services For Your Business
In Episode 5 Hannah and Nicole talk about why it’s important to know what types of services you will sell and know how to package them.
Episode 04: Aligning Your Business Values With Your Ideal Client - Guest Expert Heather Briggs
Hannah and Nicole were excited to meet with Heather Briggs of Radiate Real to discuss how your ideal client aligns with your business values. Heather encourages her clients to look at the deeper aspects of themselves in creating marketing goals that align with themselves as people and their goals as a business.
Episode 03: Why You Should Know Who Your Target Audience Is For Online Marketing
Do you know who your ideal client is? You probably heard this marketing term which really means who is your target audience. Who is the client you’re creating your services for and why? Knowing what types of problems they have helps you to understand and create services that solve their problems.