Launching Your Online Course The Right Way - The Confident CEO Podcast

Launching Your Online Course The Right Way - The Confident CEO Podcast

So many business owners have an online course as one of their income streams. But, having a course on your website isn't going to be enough to sell it. In order to have a successful course, you need to have a launch strategy in place; otherwise, how will people know what you're selling?

In this episode of The Confident CEO Podcast, we joined Verity Sangan to talk about how to create a launch plan for your online course and implement this strategy for maximum success.

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Episode 19: How To Create A Lead Magnet That Attracts Your Target Audience
Sales Funnels, Lead Magnets, Email Marketing Hannah McCormick Sales Funnels, Lead Magnets, Email Marketing Hannah McCormick

Episode 19: How To Create A Lead Magnet That Attracts Your Target Audience

Do you struggle to create a lead magnet (AKA freebie, AKA lead capture) that attracts your target audience? In episode 19 of Showing up Solo, Hannah and Nicole discuss what a lead magnet is, why it’s important for capturing leads, and where it fits in your sales funnel.

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What Are Lead Magnets and Why Do I Need Them?
Lead Magnets, Email Marketing, Sales Funnels Hannah McCormick Lead Magnets, Email Marketing, Sales Funnels Hannah McCormick

What Are Lead Magnets and Why Do I Need Them?

When you’re in the marketing business, it’s very easy to get caught up in the jargon and forget that those new to this business may not know what these terms mean. When I started my own business, I had no idea what a “Lead Magnet” was and why I needed one. So I decided to break it down for you in this blog post.

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