Episode 56 | Crafting Compelling Brand Stories for Entrepreneurs with Chantelle Davison
In this week’s episode, Hannah welcomes back Chantelle Davison (a three-time guest expert) to talk about compelling brand stories for entrepreneurs.
Chantelle helps businesses write copy and copywriters do business.
Hannah and Chantelle chat about the importance of using storytelling to connect with your audience.
They discuss the magical way, when a business or service provider shares a story you connect with emotionally, you feel seen.
It’s not all about just showing the glossy side of your business, it’s about being honest and human.
Key Takeaways :
Show the possibility and aspiration for your audience
Use the words of others to help tell your story (social proof.)
Be honest and authentic (embrace all of you!)
Want more from Chantelle?
You can find out more on her website: https://www.choicewordsbychantelle.com/
Connect with her on LinkedIn: https://www.linkedin.com/in/chantelledavisoncopywriter/
Connect with her on Instagram: https://www.instagram.com/copywritingbusinesscoach/
